Explaining 'metallized papers' to anyone who doesn't already know what they are can be challenging. It's easy to imagine a very thick product with a dense metallic layer or something similar to kitchen foil. To brands or designers, this can seem like a far step away from the packaging or label materials they currently use, and of course, it isn't the case.
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In real-world terms, then, what are metallized papers?
A base varnish is applied to increase gloss level and seal the pores inherent with the paper.
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A microscopic thin layer of aluminium, approximately 30 nanometers thick, is evaporated on paper.
Provides a degree of abrasion resistance and a printable surface onto the metallized substrate.
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